Accentuating the power of digital consultancy.
One of the ways Accenture reaches its B2B audience is through compelling case studies, showing how they empower leading organisations through digital transformation.
We produced a series of these films for Accenture, each one built around the authentic voices of their clients and partners. The case study format lives or dies on credibility, and credibility comes from real people speaking honestly about real outcomes.
This film centres on the partnership with The Body Shop, featuring key players from both organisations on their shared mission: to embrace an omni-channel world where customers demand a joined-up experience across every platform.
From a single shoot we created a suite of assets, a longer form piece telling the full story, a shorter cut for LinkedIn, and social formats optimised for each platform. One production, multiple formats, each one tailored to where and how the audience would see it.
Our work with Accenture spans many years and many formats. Their Tomorrow Today series, which we helped develop, produce and direct, won Best Long Running Series at the Corp Comms Awards.